How to Make Money Blogging

by Kim Willis on October 7, 2010

If you’re one of the millions searching for a way of making money, blog writing could be an attractive home based business opportunity just waiting at your doorstep. In fact, some of the more successful bloggers earn more than $100K – and that’s with one blog only.

If you’re wondering if there’s a secret to money blogging, the simple answer is no. Everybody starts at the same level and if you play your cards right, you just might find yourself on your way to a successful online career.

There are many ways of building a blog and the number of opportunities to make money is just as many. There is no sure fire way or formula for building a successful blog. You may be able to develop a good following with your blog but having a wide readership does not necessarily translate into money. Blogs can be an easy way of making money but it’s what you do in these blogs that will determine its success or failure.

Understanding your viewers and what sort of products are best suited for this market is the best way of making your blog a financial success. Below are some of the most popular methods on how to make money blogging. Following all these methods does not guarantee a successful campaign, but finding the right combination that works with your writing style gives you the best chance of coming on top and earning a slot in the $100K club.

Popular Money Blogging Techniques

•    Affiliate Marketing

Getting people interested in a product and selling them the product through your website is the easiest way of creating a money blog. Giving access to a company and letting them advertise their products could be an easy way of making money thru a commission.

Affiliate marketing is probably the most popular way of making a money blog. It is quite easy to setup and all you need to do is to find an appropriate product that goes with your website content. There’s no sense advertising winter clothing when your blog is all about the best way to spend your summer. This is not only a farce but may also leave your audience with a bad taste in their mouth.

Having a subscribers list also gives you an excellent opportunity of marketing your affiliate’s products by the use of auto-responders. Given the right combination of readers and products, getting a commission is almost guaranteed.

Getting started with affiliate marketing is easy and pretty straightforward but the chance of alienating your audience by bombarding them with advertisements is also a reality. A delicate balance is needed to maintain your reader base while selling them the products almost unconsciously.

Starting multiple affiliate accounts is the best way to start the ball rolling. Be careful to focus only on those products your readers would consider buying. Enrolling in a few good marketing companies opens multiple doors where readers can come in and get your money blog buzzing.

•    Contextual Advertising

Ever wonder where those pop ads or advertisements come from when you visit a website? These are advertisements coming from the Google Adsense program that are based on your websites content. What it does is identify certain keywords in your blog content and find relevant products in its lineup to display.

Money is made whenever a reader clicks on the ad or links displayed. Rates are variable and depend on the type of product being displayed. High bracket products like computers for example have a higher rate compared to lesser priced products.

What type of advertisement to display relative to your content can be a dilemna.  Displaying high paying advertisement on your website may mean a higher rate, but this may not be as popular as one that reflects your website’s content.

•   Selling Your Services

If you’re currently searching for a second job then using your website is an excellent platform for advertising your services. Having a great blog displays your competency as a writer and website developer. Some of the popular social websites with their vast potential of creating contacts can leave you with a vast pool of prospective employers and job opportunities.

This maybe a great way of looking at a second job but unlike the other money making blog opportunities they take real time out of your personal life. Writing or developing another website may produce huge dividends but pales in comparison with the other money making blog options.

•    Selling Your Products

The internet is a powerful media that can advertise your personal products to more people without the prohibitive costs of traditional advertising media. Positioning your website high in search engines gives you maximum visibility. Target the right keywords and a little touch of SEO could reap you dividends by getting the word out to prospective clients.

•    Renting Out Advertising Space

Ever wondered how those big network stations got to pay expensive stars and those multi-million production sets? Advertising is a multi-trillion business and you can get a piece of this huge pie by offering a space on your website.

Having high website traffic is the single-most important factor when offering valuable real estate in your website. This also determines the rate and how much advertisers are willing to pay for your services.

•    Subscriptions

If you’re currently creating great content or considered an authority in your field of business, creating a subscription-based site can help you generate an efficient money blog. You can also sell your content to major websites and become a contributor just like any other syndicated writer.

Slowly build your readership and customer loyalty before finally launching your subscription site. You can also offer the subscription as a special service giving more detailed information to your readers. This is great in keeping brand loyalty while not alienating the majority of readers who may not currently possess the finances to subscribe to your website.

•    Donations

Creating and maintaining a website can place a great strain on your finances and budget. Some of the great websites that has enjoyed loyalty are those that deal with human interest topics. These sites may enjoy a great following but pairing them with a specific product maybe a difficult mix.

Placing a donation link on the website helps your readers express their support and if managed intelligently could turn to be a great money blog. A recent example of a major website asking for a donation is Wikipedia. Asking for money may not be your cup of tea so asking for a simple wish list is a great way of getting around this.

The Secret to Making Money Blogging

Creating a money blog should be treated like any other business endeavor. Create an objective, chart your course and follow it. Like any type of business, you might experience a bump in the road but this should only serve as a learning experience.

Using multiple techniques offers you the best way of getting the most out of your website. This allows you to experiment with multiple techniques which will reduce the actual time in developing a successful money blog. Don’t be afraid of mixing up your strategies, take note of what works and those that do not.

Post comment as twitter logo facebook logo
Sort: Newest | Oldest

Previous post:

Next post: