Is Fear of Commitment the New Normal For Home Business Marketers?
Some people would rather do anything than roll up their sleeves and do some work.
They sign up for different money making programs as if the mere act of joining would somehow change their lives.
It can’t. But winning the lottery has an irresistible allure for some people.
That’s why some folks didn’t join my new Mastermind Program. It requires work, and they know if they shirk effort, they’ll be exposed as fakes. Their carefully constructed self-image (built on froth, not substance) can’t risk exposure, can it?
(By the way, if you’re a worker and not a shirker, you can add your name to the waiting list for my next one.)
Of course lack of commitment manifests in all sorts of ways. Whether it’s relationships or business involvement, lack of commitment seems to be rampant at the moment.
Why People Avoid Commitment
Fear Of Being Exposed. As indicated, people sometimes don’t commit to a home business because of fear of being exposed as fakes or phonies. Behind their cleverly constructed persona lurks a shell of a person. An underachiever for sure.
Pain Avoidance. We seek pleasure and avoid pain. Nothing wrong with that but when it comes to a financial advancement project, risks need to be taken. This means that mistakes will be made, which is often painful to people.
Fear of Failure. Fear of failing and even fear of making a mistake often prevent people from making a commitment. Part of the cause could be due to family and societal conditioning. We’re taught that it’s bad to make a mistake. Some people take it to heart and will do almost anything to avoid failing. This often manifests as risk avoidance behaviour. Projects are not undertaken with the full-throated commitment that they need.
Chasing the Holy Grail. The home business space attracts all sorts of people. Some are fine upstanding folk who take a balanced and sober approach to building their business. But other’s have a get rich quick mentality. They look for the quick fix. Thus they fail to make a full-throated commitment to make their new venture succeed and prosper.
Low Self-Esteem. Low self-esteem can be a factor for some people. Their negative self-talk feeds into their narrative. In their mind, they’re not worthy or deserving of success.
Time Poor. Most of us lead busy lives. Our lives are jam packed with so many activities, not the least of which is our career. But external to our job are activities associated with our families, hobbies, church etc. So, it’s not unusual that many people are time poor. Is it any wonder that so many find it hard to commit?
A Prisoner Of the Past. People who have failed in the past often keep reliving the event ad nauseum. Because of this they become a prisoner of their past and seem incapable of letting it go and moving forward. Keep in mind you can learn from the past. Mistakes made before can represent lessons for the future.
Fear of Rejection. Most people hate being rejected. It hurts. But in the home business arena, rejection is part of the deal – it happens. So, how do you insulate yourself from the debilitating effects of rejection and quickly move forward?
Different Types of Commitment
See How It Goes. This is what I call the ‘dip your toe in the water’ method. When someone embarks on a project in a tentative and timid way they set themselves up for failure. It’s a form of self-sabotage.
Qualified Commitment. These people make a commitment, but it is always qualified and cloaked in the verbiage of someone with a get out of jail card. I call it commitment with a caveat.
Whatever It Takes. These people are always in the minority. They are the real warriors of the business world. They make a commitment. To hell with the consequences is their attitude. If you recruit one of these people to your team, stand back and watch them perform miracles.
How to Become More Committed
Create a Vacuum. I love this strategy. It’s based on the Prosperity Law of Vacuum and works like this. If you remove unnecessary clutter from your life, miracles can happen. Excessive clutter is one of the reasons people don’t commit to building their home business. Too many distractions cause a diminution of resolve and belief. The solution? Create a space for the good you desire.
Cut it out!
Find Your Why. If you don’t already know it, you should take some time to get clear on the emotional reasons why you want to succeed in your business. It’s not enough to say you want to earn XX income. You need to drill down and find the emotional motivators and hot buttons that mean something to you.
Feel the Fear and Do It Anyway. Susan Jeffers wrote a book titled Feel the Fear and Do It Anyway. It’s an apt title and the book makes it very clear that taking action is usually the best antidote to fear.
Focus On Small Wins At First. Imperative number 1 is to build your confidence. Nothing succeeds like success. Having small daily wins can be just the thing you need to convince you it’s time to ramp up your commitment.
How to Encourage Commitment If You’re Building a Team
Someone said that trying to get people in MLM programs and the like to take action and follow instructions, is like trying to herd cats. There is a certain amount of truth to the statement. Here is why: most people are ill-disciplined. They’re like an unguided missile. No direction, chaotic, erratic.
So, how do you get people to fully commit?
Your Turn to Give Now
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Time to Comment!
Have you had commitment problems in your business life?
How do you help uncommitted teams members step up and make a significant commitemtn to their new vnture?
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